Boyd Petersen has been involved with business since he started selling greeting cards door to door when he was a Boy Scout. With an education in marketing, Boyd has owned several businesses over the years. Most of those businesses involved advertising and marketing his products and services.
In 1998, Boyd and his wife Linda purchased the South Valley Journal, a community newspaper in the Salt Lake Valley. The Valley Journals, as they were known when he sold them in 2014, grew to 14 community newspapers (circulation at over 340k) and 18 online sites. Boyd has been involved with many chambers and state and national press associations and loves networking with other business owners. He helps people put together marketing plans which include using social and other digital media for their companies.
Boyd has written both business (6) and fictional (4) books. One of his business books is all about marketing, which he updates each year (because the market changes every year). He seems to always be writing and training others. He teaches webinars/seminars/workshops about social and digital media all the time and loves meeting new people that want help with getting their marketing going. He currently runs the Business Success Conference (a yearly business conference that is online and has attendees from all over the world.